Two Oceans Marathon proudly announces signing of NEW TITLE SPONSOR, Totalsports
15 February 2022
The Two Oceans Marathon (TOM) is proud to announce that it has signed leading sports apparel giant Totalsports as its new title sponsor.
Following two years of cancellations due to the COVID pandemic, the world’s most beautiful marathon – which will now be known as the Totalsports Two Oceans Marathon – will once again be run over the Easter Weekend. The 2022 running of the Ultra Marathon will be its 51st since inception, marking the start of the second fifty years of existence for this jewel event on the Western Cape’s calendar of highlights.
“We fully appreciate the heritage of the Two Oceans Marathon and we are honoured to be the title sponsor,” says TFG CEO Anthony Thunström.
“Totalsports is a firm believer in the unifying power of running and our investment is a celebration of the enduring spirit of runners everywhere, in overcoming the challenges of the past two years. It’s great to finally see our running community excited about taking part in landmark events like Two Oceans again.”
In speaking to this new and exciting partnership with Totalsports, TOM NPC Chairperson William Swartbooi says: “In building this organisation we trust those who add value, and value those whom we trust. We are confident that this partnership represents a value-add on several fronts but most importantly for our key constituents, our runners”.
President of Athletics South Africa, James Moloi, has also warmly welcomed news of the Totalsports title sponsorship of Two Oceans Marathon: “We welcome on board the new partners of the Two Oceans Marathon, Totalsports. This welcome sponsorship will continue the tradition of offering career development for athletes, coaches and teams,” he says.
“I take this opportunity to congratulate the race organisers on the new sponsorship and trust that it is a beginning of a long relationship between the two parties”.
The Two Oceans Marathon contributes up to R672 million to the local provincial economy annually, making it Africa’s biggest running event when measured by this metric. For the first time in its history, the race will be run over two days. While the Half Marathon takes place on 16 April 2022, the Ultra Marathon will be run on 17 April 2022.
“We are excited to be staging our world-class, globally iconic event in partnership with Totalsports, a leading retail sports apparel brand. The commitment to enhancing the runner experience underpins much of who we are as an organisation, and when it comes to doing more for the runner, we could not have asked for a better alignment than with a brand that is as runner-centric as we are,” says Race Director Debra Barnes.
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Issued by: The TOM Media Office media@twooceansmarathon.org.za